Marbella has long been one of Spain’s most prestigious and sought-after property markets, attracting investors, second-home buyers, and retirees from around the world. As we look ahead to 2025, market trends indicate continued growth, driven by high demand, limited supply, and ongoing investment in infrastructure and luxury developments. At Niven Homes, we closely monitor these trends to help our clients make informed real estate decisions. Here’s what we expect from Marbella’s property market in 2025.
Market Trends and Forecasts
1. Continued Price Growth
Despite global economic fluctuations, Marbella’s property market remains resilient. Experts predict a steady rise in property prices, with luxury real estate leading the way. According to recent reports, prime locations such as Sierra Blanca, Golden Mile, and Puerto Banús are expected to see price increases between 5% and 10% in 2025. Limited availability of premium properties and strong international demand will continue driving up values.
2. High Demand from International Buyers
Marbella remains a top destination for international investors, particularly from the UK, Scandinavia, Germany, and the Middle East. Many buyers seek properties for both personal use and rental investment, contributing to the area’s buoyant market. The “Golden Visa” scheme, which grants residency to non-EU investors purchasing properties worth €500,000 or more, continues to attract high-net-worth individuals.
3. Shift Towards Sustainable and Smart Homes
Eco-friendly and smart homes are increasingly in demand. Buyers are prioritising properties with energy-efficient features, solar panels, and home automation systems. Developments in areas such as La Quinta, Los Monteros, and Benahavís are incorporating these features to meet the evolving preferences of buyers in 2025.
Key Investment Areas in Marbella for 20251. The Golden Mile: Luxury at Its Finest
The Golden Mile continues to be Marbella’s most prestigious address, offering beachfront villas and high-end apartments with premium amenities. Prices are expected to climb as demand for luxury properties in this area remains high.
2. Nueva Andalucía: The Golf Valley
For those looking for high-end living combined with world-class golf courses, Nueva Andalucía remains a top choice. With strong rental yields and increasing property values, it remains an attractive area for investors.
3. Benahavís: Tranquil and Exclusive
Benahavís is emerging as a top investment hotspot due to its tranquil surroundings, high-end developments, and proximity to Marbella. Gated communities like La Zagaleta offer privacy and exclusivity, appealing to ultra-high-net-worth buyers.
4. Estepona: Affordable Growth
Just a short drive from Marbella, Estepona is rapidly growing in popularity due to its more affordable prices and significant urban development. New build projects and improved infrastructure make it a promising area for investors in 2025.
Potential Challenges for Sellers and Buyers
- Interest Rate Adjustments: Rising interest rates may impact mortgage affordability, influencing market activity.
- Regulatory Changes: Possible adjustments to Spain’s property tax laws and rental regulations could affect investment strategies.
- Supply Constraints: With limited land available in prime locations, demand is outpacing supply, leading to increased competition for desirable properties.
Why Invest in Marbella with Niven Homes?
At Niven Homes, we specialise in luxury real estate in Marbella and its surrounding areas. Whether you are looking to buy, sell, or invest, our expertise ensures that you make the best possible decisions based on market trends and investment potential.
Thinking of buying or selling property in Marbella? Contact Niven Homes today to discuss your real estate goals for 2025 and beyond.

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